MoneyMindedMoms: Saving Money with Daily Deals

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Saving Money with Daily Deals
Feb 23 2011 08:00 PM | Tricia Meyer  in Coupons & Discounts -----
Daily Deal sites are all over the Internet now. Whether it’s a site that specializes in only daily deals (like or a traditional merchant that features a few specials each day in addition to its normal merchandise (like eBay), you can find everything from electronics to restaurant certificates to books.

How do daily deals work? First of all, many companies look to them as loss leaders. The merchant is willing to sell something close to cost (or maybe at cost), just to get you to the site. It doesn’t mean that you need to buy anything else on the site; you can always take advantage of the daily special only. Second, companies are looking at the daily deals as an advertising expense. They are willing to spend money to get you to make a first purchase in the hope that you will become a repeat customer.

By bookmarking some daily deal sites or signing up for their mailing lists, you will be sure not to miss anything that is for a “limited time.” However, be careful that you are not purchasing something at its regular price just because you are enticed by the “ending soon” banner on the page. You still need to be a smart shopper and compare the price that the item normally sells at versus the daily deal price. If the difference is significant and the item is something that you would be buying anyway, that’s when you should take advantage.

Tricia Meyer is an attorney, blogger, affiliate marketer, wife, and mother of two daughters. Her cash back site Sunshine Rewards helps moms save money with coupons and shopping rebates. Her newest venture, Hunger Games Fan, combines her love of deals with pop culture.


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24 February 2011 - 01:27 PM
Thank you for this article, it made me go out and see what Groupon is, as I have heard so much about it recently, and although it hasnt had anything I need yet, it is such a wonderful idea!
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